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  • Yamaha Motor Invests in U.S. Startup Abundant Robotics — Automation in Horticulture solves Labor Shortage and Productivity Improvements —

    IWATA, March 17, 2020—Yamaha Motor Co., Ltd. (Tokyo:7272) announced today that it has made an additional investment of US$2.5 million in Abundant Robotics - a startup in the United States that develops robotic apple harvesting solutions.
    Yamaha Motor started a relationship with Abundant in 2016 with an initial US$250,000 investment. Through discussion about the shape of collaboration movin

  • Yamaha Motor to Establish Regional HQ in Thailand to Oversee Robotics Business Expansion in SE Asia - Will strengthen robotics services and marketing throughout region -

    IWATA, March 13, 2020 - Yamaha Motor Co., Ltd. (Tokyo: 7272) announced today it will open a new regional headquarters in Thailand’s Nava Nakorn Industrial Zone in March, 2020 to help grow the company’s robotics business in Southeast Asia. A showroom also will be created to exhibit and demonstrate a wide variety of products and solutions. The headquarters and showroom will be located on the premi

  • Announcement of Personnel Changes

    IWATA, March 13, 2020 - Yamaha Motor Co., Ltd. announces the following personnel changes.
     
    1. Change in duties of General Managers
    (Name) (New position) (Current position) MAEGAWA, Toshinari General Manager of Finance & Accounting Division, Corporate Planning & Finance Center
    And General Manager of Business M

  • Yamaha Motor Unveils Nickname Landmark at North Exit Square of New JR Mikuriya Station

    IWATA, March 9, 2020 - Yamaha Motor Co., Ltd. (Tokyo: 7272) unveiled on March 7 a nickname landmark installed in the “Yamaha Motor Revs Circle” at the North Exit Square (for which it has acquired the naming rights) of the new Mikuriya Station (Iwata City, Shizuoka Prefecture, Japan, opened March 14) on the JR Tōkaidō Line.
    The landmark is designed based on a tuning fork motif, as is the Ya

  • Puzzle Lessons for Production Theory Yamaha Motor Newsletter (March 9, 2020 No. 78)

    At Yamaha Motor, we employ a “theoretical-value-based production” system at our factories that analyzes every factor and work process involved in manufacturing our products. This is to systematically reduce wasted actions, eliminate inefficient steps, etc., and maximize the efficiency of work deemed to have true value.
    However, if the people actually performing the work don’t fully understand

  • Yamaha Motor: Support for Coronavirus (COVID-19) Countermeasures in China

    Our thoughts and prayers go out to those who have been affected by the novel coronavirus (COVID-19), particularly in Wuhan, Hubei Province, China.
    Yamaha Motor Co., Ltd., with our group companies in China, have together provided a donation of 1.5 million yuan through the Shanghai Charity Foundation as part of efforts to help and prevent further spread of the infection.
    It is our sincer

  • Yamaha Motor Receives Global “iF Design Award” for Seventh Consecutive Year YNF-01 Takes Design Accolade following Red Dot Award Success

    IWATA, February 13, 2020 - Yamaha Motor Co., Ltd. (Tokyo: 7272) announced today that the company has received its seventh successive internationally-prestigious “iF Design Award.” The successful models were the Ténéré 700 motorcycle, and YNF (Yamaha Next Field)-01 low-speed mobility concept model.
    The Ténéré 700 is an adventure tourer in the best traditions of the Ténéré brand, drawing

  • Announcement of the commencement of a Tender Offer for the shares of Yamaha Motor Robotics Holdings Co., Ltd. (Securities code 6274)

    A resolution was passed at the Yamaha Motor Co., Ltd. (hereinafter the “The Tender Offeror”) Board of Directors’ meeting held on February 12, 2020, that the company will acquire the common shares (hereinafter “Target Company Shares”) of Yamaha Motor Robotics Holdings Co., Ltd. (Securities code: 6274, listed on the first section of the Tokyo Stock Exchange, Co., Inc. (hereinafter “Tokyo Stock Exc

  • Yamaha Motor Records Slight Decrease in 2019 Consolidated Sales - Continued growth in marine and financial services segments -

    Consolidated Business Results
    IWATA, February 12, 2020 - Yamaha Motor Co., Ltd. (Tokyo: 7272) announces consolidated business results for the full fiscal year. Net sales were 1,664.8 billion yen, a decrease of 8.4 billion yen (0.5%) compared with the previous fiscal year. Operating income was 115.4 billion yen, a decrease of 25.4 billion yen (18.1%), ordinary income was 119.5 billion yen,

  • PETRONAS Yamaha Sepang Racing Team Launch 2020 Campaign

    February 7, 2020 – The PETRONAS Yamaha Sepang Racing Team is excited to start its 2020 MotoGP World Championship campaign, with riders Franco Morbidelli and Fabio Quartararo unveiling their 2020 Yamaha YZR-M1 at the team’s home, Sepang International Circuit, on the eve of the official pre-season test at the world-renowned venue.
    Franco and Fabio were joined by Team Principal and Sepang Inte

  • Introducing Yamaha’s Factory and Supported Teams and Riders for 2020

    February 7, 2020—Yamaha Motor Co., Ltd. (Tokyo: 7272) is actively engaged in racing efforts all over the world under its three main principles of raising the value of the Yamaha brand, incorporating technologies and feedback from racing into our products, and promoting the healthy spread of motorcycle racing.
    The results of those efforts in 2019 included Maverick Viñales placing 3rd overa

  • Monster Energy Yamaha MotoGP Ready to Start 2020 Campaign

    February 6, 2020 – The Monster Energy Yamaha MotoGP Team opened their garage doors at the Sepang International Circuit in Malaysia today to show the set-up for 2020. In the upcoming MotoGP season, the Yamaha Factory Racing MotoGP Team will again be competing with riders Maverick Viñales and Valentino Rossi and continue their close relationship with title sponsor Monster Energy Company.
    The

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